Icebreaker Entertainment Supports the young VIctims of Joplin's Tornado
Establishes a program to donate Sassy Slang School Supplies to Students

NEW YORK, NY, July 26, 2011 /24-7PressRelease/ -- Icebreaker Entertainment, LLC, a multi-brand consumer products company based in New York City, today announces its effort to help the students of Joplin, Missouri by donating Sassy Slang school supplies and matching its customers' donations.

On May 22, the town of Joplin, Missouri was struck by a devastating EF-5 tornado. Over 262 classrooms and the only high school in the area were completely destroyed, and many other schools were heavily damaged. Seven Joplin students were among the 153 people killed by the horrific storm. The two youngest victims were only 6 years old and students at Joplin's East Morland School.

"As a small business, we wish we could donate millions of dollars to help Joplin's tornado victims," said Christi Scofield, the President & Founder of Icebreaker Entertainment. "But what we can do is donate our products and encourage our customers to do the same by matching their donations."

Launched last week nation-wide, Sassy Slang's new school supplies are available exclusively at Walmart and include notebooks and pencil cases, binders and more.

Icebreaker Entertainment will donate Sassy Slang school supplies to Bright Futures in Joplin and will match its customers' donations as well.

To learn how to participate in the relief program, please visit http://sassyslang.com/Donate-School-Supplies.html.

For more information, contact:

Ted Scofield
Icebreaker Entertainment, LLC
212.360.1706
Ted@IcebreakerEntertainment.com

Press Release Contact Information:

Sam Packard
PFF Entertainment
Sexy Slang games and Products
201 E. 87th St.
New York, NY
USA 10128
Voice: 212.360.1706
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